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Canadian
Cancer Society

Smoke-Free Curious Ads

This project included designing and running an ad campaign that included Google Ads Display and social media for the Canadian Cancer Society. This campaign was a national and bilingual smoking cessation campaign funded by Health Canada’s Substance Use and Addictions program. This campaign connected with those who are curious about becoming smoke-free for good to help them build healthier habits.

My Contribution

  • Creative Direction

  • Content Writing

  • Project Management

  • Partnership Development

  • Account and Client Management

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